Head to head
Influencity vs Upfluence
Both platforms are scored with the same methodology and the same category rubric. Nothing on this page is influenced by advertising.
20/100 | 54/100Higher score | |
|---|---|---|
| Category rank | #9 | #2 |
| Confidence | Medium confidence | High confidence |
| External Reputation | — | 75 |
| AI Authority | 0 | 51 |
| Web Authority | — | 18 |
| Expert Assessment | 53 | 66 |
| TOP10 User Score | — | — |
| Pricing | Not published — the pricing page renders no plan names or prices in its own HTML; the plan table loads from a separate app endpoint that could not be retrieved · free tier: 7-day free trial stated as available on all plans, giving access to 'core capabilities'; vendor notes exact features available may vary | Not published by vendor; G2 lists entry-level at $478.00 for 1 Search and Contact Module per month · free tier: Free trial available but only set up after an initial sales call; free standalone influencer marketing tools available in the meantime |
| Pricing model | Subscription with usage-based plan limits | Custom (modular fixed platform fee, quote via demo call) |
| Best for | Agencies and in-house teams that want influencer discovery, CRM, campaign workflow, cross-border creator payments, social publishing and social listening consolidated in one tool, with separated client workspaces and white-label reporting, while keeping strategy and negotiation in-house. | Mid-market or scaling DTC/e-commerce brands on Shopify, WooCommerce, BigCommerce, Magento or Amazon with a full-time influencer marketing owner, running an always-on affiliate/creator program at volume where a fixed fee beats revenue share — plus agencies managing several client programs. |
| Avoid if | You need a published, comparable price before talking to sales, want campaigns run for you or creators applying via a marketplace with escrow, use influencer marketing only occasionally, or must clear procurement with documented certifications and data-retention terms up front. | You cannot commit to 12 months, need a published price before a sales call, want a short 1–3 month pilot, lack a dedicated influencer marketer to operate a complex UI, or need creator payments and tax forms without buying the top Autopilot tier. |
| Markets | Brands, Agencies, E-Commerce | SMB, Mid-Market, Agencies, E-commerce/DTC brands |
| Founded | — | — |
| Headquarters | — | — |
A higher TOP SCORE means more of the evidence favours that platform on this methodology — it is not a recommendation, and it does not account for your specific requirements. Advertisers are never declared the winner of a comparison.