Score breakdown
What makes up this score
- 1 independent review sources
- 2,626 third-party reviews counted
- 1 answer engines measured
- cross-model consistency 1
- 5 web authority signals
- average citing-domain authority 35
- 100% of the category rubric covered
- No approved user reviews yet
Explanation
Why Brevo ranks #6
Brevo ranks #6 of 8 email marketing with a TOP SCORE of 52.
The category leader scores 66, a gap of 13 points.
That is 2 points below the category average of 54.
Its strongest component is External Reputation at 88; its weakest is Web Authority at 18.
No usable evidence was found for TOP10 User Score, so that weight was redistributed across the components that are evidenced.
Generated from the recorded evidence behind this score, not from editorial opinion. How scoring works.
Score history
How the score has moved
61 → 52 ↓8.8
External reputation
What third-party sources publish
| Source | Published | Normalised | Reviews | Last checked | Method |
|---|---|---|---|---|---|
| G2 ↗ | 4.5/5 | 90 | 2.6k | 31 Aug 2026 | permitted crawl |
AI visibility
How answer engines treat this platform
| Engine | Mention | Recommendation | Citation | Avg position | Queries | Measured |
|---|---|---|---|---|---|---|
| claude sonnet 5 parametric | 25% | 8% | 0% | 3.0 | 12 | 31 Aug 2026 |
Web authority
Citations and independent coverage
- G231 Aug 2026
- Capterra31 Aug 2026
- Gartner Peer Insights31 Aug 2026
- Moosend31 Aug 2026
- Omnisend31 Aug 2026
TOP10 users
What our users report
No published reviews yet. Reviews are moderated before they appear and are never removed at a business's request.
Company information
The facts on file
- Description
- Brevo is an all-in-one digital marketing platform combining email campaigns, transactional messaging (SMTP/API), multichannel messaging (SMS, WhatsApp, push, chat) and a light sales CRM. G2's seller profile positions it for growing SMBs rather than enterprise budgets, and the vendor claims 600,000+ customers and 150+ integrations. Pricing is defined by monthly email volume rather than contacts stored, with a genuinely usable free tier capped at 300 emails per day after account approval.
- Category
- Email Marketing
- Products
- Email marketing campaigns, Transactional email (SMTP relay + REST API, webhooks), Marketing automation workflows, SMS, WhatsApp, web & mobile push, Live chat and chatbot, Sales platform / CRM (Sales Essentials, Sales Advanced), Brevo Data Platform (CDP), Loyalty engine and Brevo Mobile Wallet, Landing pages and signup forms
- Markets
- SMB, Solopreneurs, Agencies, Enterprise
- Countries
- Global, European Union, France
- Integrations
- Shopify, WordPress, Stripe, Zapier, Custom data integrations (warehouse/POS/ERP/SFTP, Enterprise), SSO & SAML (Enterprise), REST API and SDKs
- Pricing
- Not published — Starter tier prices render client-side and were not retrievable from the vendor pricing page · free tier: Free forever, no credit card needed; up to 300 emails per day after account approval for sending, and transactional email API/SMTP included pricing page ↗
- Regulatory
- Publishes dedicated GDPR, data security, acceptable use/anti-spam, responsible disclosure, terms, privacy and French legal notice pages, consistent with an EU-domiciled operator. Also publishes B Corp and carbon footprint pages and a non-profit programme; Enterprise offers SSO & SAML and payments are processed by Adyen. Certification status (B Corp validity, ISO/SOC attestations) was not independently verified.
- Official website
- https://www.brevo.com ↗
- Last verified
- 31 Aug 2026
Compare
Head to head
Category context
- This platform52
- Category leader66
- Category average54
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