Captiv8

End-to-end enterprise influencer marketing, commerce and payments platform

TOP SCORE™

42/100

#5 of 9 Influencer Marketing

High confidence

Score breakdown

What makes up this score

External Reputation81
  • 2 independent review sources
  • 507 third-party reviews counted
AI Authority4
  • 1 answer engines measured
  • cross-model consistency 1
Web Authority11
  • 2 web authority signals
  • average citing-domain authority 35
Expert Assessment67
  • 100% of the category rubric covered
TOP10 User Score
  • No approved user reviews yet

Explanation

Why Captiv8 ranks #5

Captiv8 ranks #5 of 9 influencer marketing with a TOP SCORE of 42.

The category leader scores 57, a gap of 15 points.

That is 2 points above the category average of 40.

Its strongest component is External Reputation at 81; its weakest is AI Authority at 4.

No usable evidence was found for TOP10 User Score, so that weight was redistributed across the components that are evidenced.

Generated from the recorded evidence behind this score, not from editorial opinion. How scoring works.

Score history

How the score has moved

5642 14.6

05010031 Aug1 Sept

External reputation

What third-party sources publish

SourcePublishedNormalisedReviewsLast checkedMethod
G24.7/59450531 Aug 2026permitted crawl
Capterra4.5/590231 Aug 2026permitted crawl

AI visibility

How answer engines treat this platform

EngineMentionRecommendationCitationAvg positionQueriesMeasured
claude sonnet 5 parametric0%0%0%1231 Aug 2026

Web authority

Citations and independent coverage

TOP10 users

What our users report

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Company information

The facts on file

Description
Captiv8 is an end-to-end influencer marketing platform covering creator discovery, campaign workflow, gifting, affiliate and creator commerce, multi-currency payments, paid amplification and measurement. It is sold sales-led to enterprise brands and holding-company agencies (G2 featured customers include UM Worldwide, VMLY&R and MKTG) and is now listed as "Influential powered by Captiv8" following the reported May 2025 Publicis Groupe acquisition and merger with Influential.
Products
Influencer Marketing Suite (Social Insights, Discovery, Workflow, Amplification, Measurement), Creator Commerce (branded storefronts, TikTok Shop, affiliate, attribution), Creator Solutions (Creator Hub, Talent Management Portal), Unique Solutions (TikTok integration, paid media amplification, payments, measurement, managed services)
Markets
Enterprise, Agencies
Integrations
Instagram, Twitter/X, YouTube, TikTok, TikTok Shop, Facebook Business Suite, Shopify, Refersion, Third-party payment providers
Pricing
Not published · free tier: None — Capterra records "Free trial not available"
Regulatory
Vendor publishes Terms of Service, separate Creator Terms, a Privacy Policy and a dedicated data-subject-rights portal at legal.captiv8.io/dsr, implying GDPR/CCPA DSR handling (documents not opened). Official TikTok Shop partnership stated. SOC 2, ISO 27001, GDPR certification, data residency and FTC disclosure tooling are all UNVERIFIED — request in writing.
Last verified
31 Aug 2026

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Head to head

Category context

  • This platform42
  • Category leader57
  • Category average40
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