Score breakdown
What makes up this score
- 1 independent review sources
- 56 third-party reviews counted
- 1 answer engines measured
- cross-model consistency 1
- 5 web authority signals
- average citing-domain authority 35
- 100% of the category rubric covered
- No approved user reviews yet
Explanation
Why Drip ranks #8
Drip ranks #8 of 10 marketing automation with a TOP SCORE of 39.
The category leader scores 65, a gap of 26 points.
That is 5 points below the category average of 44.
Its strongest component is External Reputation at 73; its weakest is AI Authority at 3.
No usable evidence was found for TOP10 User Score, so that weight was redistributed across the components that are evidenced.
Generated from the recorded evidence behind this score, not from editorial opinion. How scoring works.
Score history
How the score has moved
53 → 39 ↓13.7
External reputation
What third-party sources publish
| Source | Published | Normalised | Reviews | Last checked | Method |
|---|---|---|---|---|---|
| Apple App Store ↗ | 4.2/5 | 84 | 56 | 31 Aug 2026 | official api |
AI visibility
How answer engines treat this platform
| Engine | Mention | Recommendation | Citation | Avg position | Queries | Measured |
|---|---|---|---|---|---|---|
| claude sonnet 5 parametric | 0% | 0% | 0% | — | 12 | 31 Aug 2026 |
Web authority
Citations and independent coverage
- Shopify App Store31 Aug 2026
- G231 Aug 2026
- Capterra31 Aug 2026
- SendX31 Aug 2026
- Neo31 Aug 2026
TOP10 users
What our users report
No published reviews yet. Reviews are moderated before they appear and are never removed at a business's request.
Company information
The facts on file
- Description
- Drip is an ecommerce-focused email marketing and automation platform combining visual workflows, behavioural segmentation, embedded forms, onsite pop-ups and revenue reporting. The vendor positions it for lean ecommerce teams switching off tools like Mailchimp, with free migration and personalized onboarding included at the entry tier. It is explicitly built for online stores, and the vendor states non-ecommerce users will get less value from it.
- Category
- Marketing Automation
- Products
- Email Marketing, Segmentation, Embedded Forms, Automation (multi-channel workflows), Onsite Pop-ups, Insights, Shopper Activity API
- Markets
- SMB, Mid-Market, Agencies, Ecommerce, Content & Education, Events & Recreation
- Integrations
- Shopify, Shopify Plus, WooCommerce, BigCommerce, Custom stores, Facebook Custom Audiences, Stripe, Typeform, Zapier, Judge.me, Sleeknote, Open API (developer.drip.com)
- Pricing
- $39/month for 1–2,500 people · free tier: None — 14-day trial, no credit card required; unlimited emails not available during trial and account goes inactive on expiry, pausing active forms and campaigns pricing page ↗
- Regulatory
- Thin and largely unverified. Drip publishes Terms, a Privacy policy and a public status page, but no SOC 2, ISO 27001, HIPAA or DPA documentation was verified in this session. A GDPR/GoBD reference comes from a G2 reviewer's assertion, not a vendor certification — no compliance claim should be published without retrieving Drip's own trust or security page.
- Official website
- https://www.drip.com ↗
- Last verified
- 31 Aug 2026
Compare
Head to head
Category context
- This platform39
- Category leader65
- Category average44
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