Traackr
Enterprise influencer marketing platform for global creator programs
Score breakdown
What makes up this score
- 2 independent review sources
- 409 third-party reviews counted
- 1 answer engines measured
- cross-model consistency 1
- 4 web authority signals
- average citing-domain authority 35
- 100% of the category rubric covered
- No approved user reviews yet
Explanation
Why Traackr ranks #4
Traackr ranks #4 of 9 influencer marketing with a TOP SCORE of 45.
The category leader scores 57, a gap of 12 points.
That is 5 points above the category average of 40.
Its strongest component is External Reputation at 76; its weakest is Web Authority at 16.
No usable evidence was found for TOP10 User Score, so that weight was redistributed across the components that are evidenced.
Generated from the recorded evidence behind this score, not from editorial opinion. How scoring works.
Score history
How the score has moved
53 → 45 ↓8.0
External reputation
What third-party sources publish
| Source | Published | Normalised | Reviews | Last checked | Method |
|---|---|---|---|---|---|
| G2 ↗ | 4.3/5 | 86 | 377 | 31 Aug 2026 | permitted crawl |
| Capterra ↗ | 4.6/5 | 92 | 32 | 31 Aug 2026 | permitted crawl |
AI visibility
How answer engines treat this platform
| Engine | Mention | Recommendation | Citation | Avg position | Queries | Measured |
|---|---|---|---|---|---|---|
| claude sonnet 5 parametric | 8% | 8% | 0% | 3.0 | 12 | 31 Aug 2026 |
Web authority
Citations and independent coverage
- G231 Aug 2026
- Capterra31 Aug 2026
- Capterra IE31 Aug 2026
- SelectHub31 Aug 2026
TOP10 users
What our users report
No published reviews yet. Reviews are moderated before they appear and are never removed at a business's request.
Company information
The facts on file
- Description
- Traackr is an enterprise influencer/creator marketing platform structured around three modules — Plan (discovery), Activate (campaign management) and Measure (insights) — with an AI product named "Abigail" promoted as an AI-native creator marketing solution. It is aimed at multi-market brands and agencies that need standardised cross-country measurement, audience-quality vetting and compliance, with named customers including L'Oréal, Sephora, Samsung, Pandora and Diageo. There is no free tier, trial or published price: the pricing page routes exclusively to a sales call.
- Category
- Influencer Marketing
- Headquarters
- San Francisco, USA (offices also claimed in New York, Boston, London, Paris and Singapore)
- Products
- Plan (influencer discovery), Activate (campaign management and tracking), Measure (insights and strategy), Abigail (AI creator marketing assistant, vendor claim), Traackr Academy (training)
- Markets
- SMB, Enterprise, Agencies
- Pricing
- Not published · free tier: None — no free plan, no free trial and no self-serve checkout anywhere on the vendor site pricing page ↗
- Regulatory
- Traackr, Inc. is the legal entity. The pricing page links to the AICPA-CIMA "SOC for Service Organizations" overview alongside trust badges, implying a SOC attestation, but no report or attestation letter was retrieved — treat SOC status as claimed, not verified. The vendor publishes Terms of Service, Privacy Policy, Cookie Policy, a separate Influencer Privacy Notice (relevant since it processes data on non-customer creators) and a "Do not sell my personal information" opt-out page indicating CCPA/CPRA handling. Compliance is named as a core platform outcome, but no specific disclosure-compliance certification (e.g. FTC disclosure monitoring) was verifiable.
- Official website
- https://www.traackr.com ↗
- Last verified
- 31 Aug 2026
Compare
Head to head
Category context
- This platform45
- Category leader57
- Category average40
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