Head to head
Okta Customer Identity Cloud vs WorkOS (AuthKit)
Both platforms are scored with the same methodology and the same category rubric. Nothing on this page is influenced by advertising.
55/100Higher score | 51/100 | |
|---|---|---|
| Category rank | #2 | #4 |
| Confidence | Medium confidence | High confidence |
| External Reputation | 78 | 69 |
| AI Authority | 49 | 37 |
| Web Authority | 23 | 35 |
| Expert Assessment | 64 | 61 |
| TOP10 User Score | — | — |
| Pricing | B2C Essentials from $35/month (500 MAU); B2B Essentials from $150/month (500 MAU) · free tier: $0/mo, no credit card, up to 25,000 monthly active users, 1 custom domain, passwordless, unlimited social connections, 5 Organizations, basic attack protection, community support, 1 Enterprise Connection, self-service SSO and SCIM; separately a 30-day free trial on Okta Customer Identity | Enterprise SSO from $125/connection/month (third-party sourced; vendor pricing page not retrievable this session) · free tier: AuthKit/User Management free to 1,000,000 MAU, including email/password, social auth, Magic Auth, MFA, bot protection, identity linking, org modeling and domain verification; staging SSO and Directory Sync connections are unbilled |
| Pricing model | Subscription (MAU-based tiers) plus sales-led custom | Freemium with per-connection subscription add-ons |
| Best for | Product and engineering teams under ~25,000 MAU who want to ship customer login fast on the free tier, and B2B SaaS vendors needing multi-tenant Organizations, enterprise SSO and SCIM without building federation themselves. | B2B SaaS companies with an enterprise sales motion and ACVs comfortably above ~$1,500/year per SSO customer that need SAML, SCIM and audit logs shipped in weeks, especially where MAU volume is high but the paid connection count is modest. |
| Avoid if | You run a high-volume, low-ARPU consumer app where MAU pricing plus next-tier-up billing decouples cost from revenue, you need multi-year budget certainty, you only need basic login/logout, or you want to self-host. | You want to offer SSO on a low-priced self-serve tier, you are building a consumer/B2C app needing adaptive risk and fraud detection, you need granular RBAC or Auth0-style session management out of the box, or you require a deep current review corpus before taking on a core dependency. |
| Markets | Startups, SMB, B2B SaaS, Enterprise | SMB, Startups, Mid-Market, Enterprise, B2B SaaS |
| Founded | — | — |
| Headquarters | — | San Francisco, USA |
A higher TOP SCORE means more of the evidence favours that platform on this methodology — it is not a recommendation, and it does not account for your specific requirements. Advertisers are never declared the winner of a comparison.