Head to head

QuickBooks Online vs Xero

Both platforms are scored with the same methodology and the same category rubric. Nothing on this page is influenced by advertising.

 
70/100Higher score
64/100
Category rank#1#2
ConfidenceHigh confidenceHigh confidence
External Reputation8080
AI Authority7356
Web Authority5756
Expert Assessment6257
TOP10 User Score
PricingUSD $38/month (Simple Start, 1 user; promo $3.80/mo for 3 months) · free tier: 30-day free trial, offered as an alternative to a 90%-off-for-three-months promotionUSD $25/month (Early), rising to $27/month from 1 October 2026 · free tier: No permanent free tier; one month free starting once business setup is finalized, with a reminder 7 days before it ends
Pricing modelSubscriptionSubscription
Best forUS small businesses of roughly 3-25 people that already need double-entry accounting — inventory, job costing, sales tax, an external accountant — and want invoicing to live in the same ledger.Small businesses that want invoicing inside a full double-entry ledger, teams needing many free user logins, and firms already working with an accountant in the Xero partner ecosystem.
Avoid if You are a freelancer or solo operator who only sends invoices, you need batch invoice sending without paying $340/mo, or you require a firm all-in monthly cost including card-processing fees. You want a pure invoicing tool, bill only a handful of clients a month, need multi-currency or international payments on a budget, or require phone support when money or access is stuck.
MarketsSMB, AccountantsSMB, Accountants and bookkeepers, Agencies
Founded
Headquarters

A higher TOP SCORE means more of the evidence favours that platform on this methodology — it is not a recommendation, and it does not account for your specific requirements. Advertisers are never declared the winner of a comparison.