Head to head
Shopify vs Magento Open Source
Both platforms are scored with the same methodology and the same category rubric. Nothing on this page is influenced by advertising.
56/100Higher score | 55/100 | |
|---|---|---|
| Category rank | #2 | #3 |
| Confidence | High confidence | High confidence |
| External Reputation | 83 | 55 |
| AI Authority | 45 | 37 |
| Web Authority | 25 | 70 |
| Expert Assessment | 58 | 65 |
| TOP10 User Score | — | — |
| Pricing | Basic $29 USD/mo paid annually ($39 USD/mo paid monthly) · free tier: 3-day free trial, then $1/month for 3 months promotional offer; no permanent free plan | Not published — no licence fee; Adobe publishes no numeric price for any Commerce tier · free tier: Entire platform is a free download with no licence fee; no trial information published (G2 records 'No trial information available') |
| Pricing model | Subscription with usage-based card processing and transaction fees | Free / Open Source (self-hosted; costs shift to hosting, development and extensions) |
| Best for | Merchants who want to sell rather than administer a website — solo founders and small teams launching fast, and brands selling across online, retail, social and marketplaces from one inventory, especially those happy to use Shopify Payments and needing multi-currency and automated tax/duty handling. | Merchants with in-house developers or a retained agency, a complex or large catalogue, non-standard business logic SaaS can't express, and a need to own the codebase and avoid per-transaction platform fees — plus agencies building client stores. |
| Avoid if | Your primary need is content rather than commerce, you are contractually tied to a third-party payment gateway, you need deep checkout customisation or high API limits below Plus pricing, or you need the ability to exit an annual plan and recover spend. | You are a non-technical founder, have a small or simple catalogue, have no developer on call, need to launch fast, want automatic updates, or need B2B accounts, AI merchandising, experimentation or built-in analytics out of the box. |
| Markets | Solo entrepreneurs, SMB, Mid-market, Enterprise (Plus), Retail / POS, B2B, Cross-border / international sellers | SMB, Mid-Market, Agencies, Developers |
| Founded | — | — |
| Headquarters | — | — |
A higher TOP SCORE means more of the evidence favours that platform on this methodology — it is not a recommendation, and it does not account for your specific requirements. Advertisers are never declared the winner of a comparison.