FreeAgent

UK cloud accounting for freelancers, small companies and landlords

TOP SCORE™

52/100

#6 of 8 Accounting Software

High confidence

Score breakdown

What makes up this score

External Reputation75
  • 2 independent review sources
  • 218 third-party reviews counted
AI Authority24
  • 3 answer engines measured
  • cross-model consistency 0.94
Web Authority44
  • 22 web authority signals
  • average citing-domain authority 32.3
Expert Assessment65
  • 100% of the category rubric covered
TOP10 User Score
  • No approved user reviews yet

Explanation

Why FreeAgent ranks #6

FreeAgent ranks #6 of 8 accounting software with a TOP SCORE of 52.

The category leader scores 68, a gap of 16 points.

That is 5 points below the category average of 58.

Its strongest component is External Reputation at 75; its weakest is AI Authority at 24.

No usable evidence was found for TOP10 User Score, so that weight was redistributed across the components that are evidenced.

Generated from the recorded evidence behind this score, not from editorial opinion. How scoring works.

Score history

How the score has moved

5452 2.2

05010030 Aug1 Sept

External reputation

What third-party sources publish

SourcePublishedNormalisedReviewsLast checkedMethod
G24.3/5864030 Aug 2026permitted crawl
Capterra4.5/59017830 Aug 2026permitted crawl

AI visibility

How answer engines treat this platform

EngineMentionRecommendationCitationAvg positionQueriesMeasured
claude sonnet 5 parametric10%5%0%4.52031 Aug 2026
claude grounded5%5%0%1.02030 Aug 2026
claude parametric15%15%0%2.32030 Aug 2026

Web authority

Citations and independent coverage

TOP10 users

What our users report

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Company information

The facts on file

Description
FreeAgent is UK cloud accounting software for sole traders, limited companies, partnerships/LLPs and unincorporated landlords, with a separate practice product for accountants. It covers invoicing, expenses, project and time tracking, monthly payroll filed to HMRC, MTD-compatible VAT and MTD for Income Tax, and is free indefinitely for NatWest, Royal Bank of Scotland, Ulster Bank and qualifying Mettle business account holders. It is owned by NatWest Group and priced by business type rather than by feature tier.
Products
FreeAgent for limited companies, FreeAgent for partnerships and LLPs, FreeAgent for sole traders, FreeAgent for unincorporated landlords, FreeAgent for Accountants and Bookkeepers (practice product), Smart Capture Unlimited add-on, Connect with Amazon add-on
Markets
SMB, Freelancers and contractors, Sole traders, Landlords, Accountants and bookkeepers
Countries
United Kingdom
Integrations
Automatic bank feeds, Tyl by NatWest, Stripe, GoCardless, PayPal, Amazon UK Marketplace (paid add-on), HMRC (MTD VAT, MTD for Income Tax, Self Assessment, PAYE/NI), Mettle
Pricing
£10/month excl. VAT (unincorporated landlord); £19/month excl. VAT for sole traders · free tier: £0.00 plan for holders of a NatWest, Royal Bank of Scotland or Ulster Bank business current account (for as long as the account is retained), or a Mettle account with at least one transaction a month; plus a 30-day free trial, cancel at any time pricing page ↗
Regulatory
Owned by NatWest Group. Vendor states it is an HMRC-recognised product for submitting MTD-compatible VAT returns, and supports MTD for Income Tax quarterly updates and final declaration filed directly to HMRC. Data is held in AWS data centres the vendor states comply with GDPR, with industry-standard encryption in transit and at rest. As accounting software rather than a payment institution, no e-money or payment licence or client-fund safeguarding applies. All advertised prices exclude 20% VAT.
Last verified
30 Aug 2026

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Head to head

Category context

  • This platform52
  • Category leader68
  • Category average58
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