TOP10PLATFORMS
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Pendo

Product analytics, in-app guides and sentiment in one platform

pendo.io ↗Claim this profile

TOP SCORE™

51/100

#8 of 15 Business Software

↓2 positionsHigh confidence

Score breakdown

What makes up this score

External Reputation82
  • 2 independent review sources
  • 2,065 third-party reviews counted
AI Authority11
  • 3 answer engines measured
  • cross-model consistency 0.92
Web Authority39
  • 17 web authority signals
  • average citing-domain authority 35.8
Expert Assessment71
  • 100% of the category rubric covered
TOP10 User Score—
  • No approved user reviews yet

Explanation

Why Pendo ranks #8

Pendo ranks #8 of 15 business software with a TOP SCORE of 51.

The category leader scores 53, a gap of 2 points.

That is 3 points above the category average of 47.

Its strongest component is External Reputation at 82; its weakest is AI Authority at 11.

No usable evidence was found for TOP10 User Score, so that weight was redistributed across the components that are evidenced.

Generated from the recorded evidence behind this score, not from editorial opinion. How scoring works.

Score history

How the score has moved

74 → 49 ↓25.2

05010030 Aug1 Sept

External reputation

What third-party sources publish

SourcePublishedNormalisedReviewsLast checkedMethod
G2 ↗4.4/5881.8k31 Aug 2026permitted crawl
TrustRadius ↗8.4/108425727 Aug 2026permitted crawl

AI visibility

How answer engines treat this platform

EngineMentionRecommendationCitationAvg positionQueriesMeasured
claude sonnet 5 parametric8%0%0%5.01231 Aug 2026
claude grounded0%0%0%—2030 Aug 2026
claude parametric0%0%0%—2030 Aug 2026

Web authority

Citations and independent coverage

TOP10 users

What our users report

—

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No published reviews yet. Reviews are moderated before they appear and are never removed at a business's request.

Company information

The facts on file

Description
Pendo is a software experience management platform combining product analytics, in-app guides, session replay, NPS/sentiment surveys, product discovery and journey orchestration under a single MAU-based contract. It is bought mainly by mid-market and enterprise software teams — G2 segment data shows roughly 61–62% mid-market reviewers — where product, CS and onboarding teams share the same behavioural data. Pricing above the free 500-MAU tier is entirely custom and gated behind sales.
Category
Business Software
Products
Product Analytics, In-app Guides, Session Replay, Sentiment (NPS/PMF/CSAT), Product Discovery, Orchestrate, Listen, Data Sync, Pendo Predict (add-on), Agent Analytics (add-on), Novus (free open beta)
Markets
Mid-Market, Enterprise, SMB
Integrations
85+ tools across CRM, support, marketing automation, collaboration and analytics, GitHub (Novus auto-instrumentation), Data Sync (Ultimate)
Pricing
Not published — Base tier is "Custom pricing" · free tier: Free forever, capped at 500 monthly active users; includes product analytics, in-app guides, Pendo-branded roadmaps and Pendo-branded NPS, unlimited web and mobile app keys. Novus is also free during open beta with no MAU limit. A 30-day full-platform trial exists but is routed through sales. pricing page ↗
Regulatory
Pendo claims SOC 2, GDPR and HIPAA compliance built into the platform and included in all plans. This is a vendor claim from its own pricing page — no SOC 2 report, trust-centre attestation or third-party confirmation was retrieved. Request the current SOC 2 Type II report during procurement.
Official website
https://www.pendo.io ↗
Last verified
31 Aug 2026

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Head to head

Category context

  • This platform51
  • Category leader53
  • Category average47
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