Head to head
Pendo vs Fullstory
Both platforms are scored with the same methodology and the same category rubric. Nothing on this page is influenced by advertising.
51/100 | 51/100Higher score | |
|---|---|---|
| Category rank | #8 | #5 |
| Confidence | High confidence | High confidence |
| External Reputation | 82 | 83 |
| AI Authority | 11 | 10 |
| Web Authority | 39 | 45 |
| Expert Assessment | 71 | 62 |
| TOP10 User Score | — | — |
| Pricing | Not published — Base tier is "Custom pricing" · free tier: Free forever, capped at 500 monthly active users; includes product analytics, in-app guides, Pendo-branded roadmaps and Pendo-branded NPS, unlimited web and mobile app keys. Novus is also free during open beta with no MAU limit. A 30-day full-platform trial exists but is routed through sales. | Not published — Business tier is "Request pricing & demo" only · free tier: FullstoryFree: $0 permanently, 30,000 sessions/month, 12 months replay and analytics retention, up to 10 users, session replay plus basic analytics and debugging. No credit card. Dashboards and StoryAI excluded, community-only support, business email domain required. Separate 14-day trial offers 5,000 sessions, 2 weeks retention, 20 seats. |
| Pricing model | Custom (MAU-based subscription with a free tier) | Session-based subscription; free plan self-serve, all paid tiers quote-only annual contracts |
| Best for | Mid-market to enterprise software teams (roughly 50–5,000 employees) running several applications, where product management, customer success and onboarding need shared behavioural data and there is budget authority for a negotiated, unpublished annual price. | Seed-stage SaaS teams under 30,000 sessions per month who want session replay and basic product analytics free for a full year of retention across 10 seats, especially where "why did this user get stuck" debugging matters as much as funnel metrics and where privacy masking and consent controls are needed from day one. |
| Avoid if | You need a published price before speaking to sales, you are a small team just above 500 MAUs with no procurement budget, you run a high-volume low-engagement freemium product, you want warehouse-native SQL-first analysis, or you are buying primarily for advanced survey research. | Avoid Fullstory if you expect to cross 30,000 sessions per month within your runway — above the free tier there is no published price, no self-serve credit-card plan, annual contracts only, 100,000-session overage blocks at a premium rate, and capture that pauses at quota. Also avoid it if you are mobile-first (mobile is a paid add-on at every tier), if you need SSO or RBAC on a seed budget (Enterprise-only), if you need feature flags or experimentation in the same tool, or if you want a warehouse-first event stack you control. |
| Markets | Mid-Market, Enterprise, SMB | — |
| Founded | — | — |
| Headquarters | — | — |
A higher TOP SCORE means more of the evidence favours that platform on this methodology — it is not a recommendation, and it does not account for your specific requirements. Advertisers are never declared the winner of a comparison.