Head to head

Gladly vs Fullstory

Both platforms are scored with the same methodology and the same category rubric. Nothing on this page is influenced by advertising.

 
32/100
51/100Higher score
Category rank#15#5
ConfidenceHigh confidenceHigh confidence
External Reputation83
AI Authority510
Web Authority4845
Expert Assessment5462
TOP10 User Score
PricingNot published — no pricing page exists on gladly.ai · free tier: None advertised — no free plan, no self-serve signup and no free trial appear anywhere on gladly.aiNot published — Business tier is "Request pricing & demo" only · free tier: FullstoryFree: $0 permanently, 30,000 sessions/month, 12 months replay and analytics retention, up to 10 users, session replay plus basic analytics and debugging. No credit card. Dashboards and StoryAI excluded, community-only support, business email domain required. Separate 14-day trial offers 5,000 sessions, 2 weeks retention, 20 seats.
Pricing modelQuote-only enterprise contract; platform fee plus metered voice and SMS usage (structure indicated by the vendor's own help-centre cost documentation, amounts unverified)Session-based subscription; free plan self-serve, all paid tiers quote-only annual contracts
Best forMid-market and enterprise DTC and retail brands with high-AOV, high-touch customers running voice plus chat plus email plus SMS, who want pre-sale conversational selling and post-purchase service in one system and have a procurement process that can absorb a demo-gated annual contract.Seed-stage SaaS teams under 30,000 sessions per month who want session replay and basic product analytics free for a full year of retention across 10 seats, especially where "why did this user get stuck" debugging matters as much as funnel metrics and where privacy masking and consent controls are needed from day one.
Avoid if Avoid Gladly if you are a small or growing Shopify store that needs transparent pricing, a free trial or self-serve onboarding, if you want a straightforward ticket-queue helpdesk with macros and SLAs, if you sell across Amazon, eBay or TikTok Shop, or if your budget cannot absorb metered voice and SMS usage on top of an unpublished platform fee. Avoid Fullstory if you expect to cross 30,000 sessions per month within your runway — above the free tier there is no published price, no self-serve credit-card plan, annual contracts only, 100,000-session overage blocks at a premium rate, and capture that pauses at quota. Also avoid it if you are mobile-first (mobile is a paid add-on at every tier), if you need SSO or RBAC on a seed budget (Enterprise-only), if you need feature flags or experimentation in the same tool, or if you want a warehouse-first event stack you control.
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A higher TOP SCORE means more of the evidence favours that platform on this methodology — it is not a recommendation, and it does not account for your specific requirements. Advertisers are never declared the winner of a comparison.