Head to head
MailerLite vs Brevo
Both platforms are scored with the same methodology and the same category rubric. Nothing on this page is influenced by advertising.
55/100Higher score | 52/100 | |
|---|---|---|
| Category rank | #5 | #6 |
| Confidence | High confidence | High confidence |
| External Reputation | 89 | 88 |
| AI Authority | 38 | 29 |
| Web Authority | 18 | 18 |
| Expert Assessment | 63 | 63 |
| TOP10 User Score | — | — |
| Pricing | Comfort from $12/month · free tier: Free $0: up to 250 subscribers, 2 seats, 2,500 monthly emails, 3 active automations (max 5 steps), 1 website, 1 landing page, 3 forms, all 3 email editors, community support only | Not published — Starter tier prices render client-side and were not retrievable from the vendor pricing page · free tier: Free forever, no credit card needed; up to 300 emails per day after account approval for sending, and transactional email API/SMTP included |
| Pricing model | Subscription (tiered by active subscriber count) with Freemium tier | Subscription (volume-based) with pay-as-you-go credit option |
| Best for | Creators, authors, solopreneurs and small teams under roughly 5,000 subscribers with clean opt-in lists who want newsletters, automations, a site or landing page and commission-free product/booking sales on one affordable bill. | SMBs, solopreneurs and developers who send moderate email volume to a large list and want marketing, transactional email and a light CRM under one bill — especially GDPR-conscious European buyers and low-frequency senders who benefit from volume-based and no-expiry PAYG pricing. |
| Avoid if | Your list was bought, scraped or inherited, you cannot survive a sudden sending suspension, you want to prepay annually before a proven send, you need marketing plus transactional email in one contract, or you need deep automation logic beyond 100 steps. | You depend on same-day sending (approval gate plus suspension reports), need a dedicated IP or hands-on deliverability help without paying Enterprise, want phone support or multiple seats on a small budget, are landing-page-heavy, or require a published contractible price before procurement. |
| Markets | Solopreneurs, SMB, Creators, E-commerce, Agencies, Enterprise (200K+ subscribers), Nonprofits | SMB, Solopreneurs, Agencies, Enterprise |
| Founded | — | — |
| Headquarters | San Francisco, CA, US (per BBB profile for MailerLite, Inc.) | — |
A higher TOP SCORE means more of the evidence favours that platform on this methodology — it is not a recommendation, and it does not account for your specific requirements. Advertisers are never declared the winner of a comparison.