MailerLite
Affordable all-in-one email marketing for creators and small teams
Score breakdown
What makes up this score
- 2 independent review sources
- 3,367 third-party reviews counted
- 1 answer engines measured
- cross-model consistency 1
- 5 web authority signals
- average citing-domain authority 35
- 100% of the category rubric covered
- No approved user reviews yet
Explanation
Why MailerLite ranks #5
MailerLite ranks #5 of 8 email marketing with a TOP SCORE of 55.
The category leader scores 66, a gap of 11 points.
That is 1 points above the category average of 54.
Its strongest component is External Reputation at 89; its weakest is Web Authority at 18.
No usable evidence was found for TOP10 User Score, so that weight was redistributed across the components that are evidenced.
Generated from the recorded evidence behind this score, not from editorial opinion. How scoring works.
Score history
How the score has moved
61 → 55 ↓6.6
External reputation
What third-party sources publish
| Source | Published | Normalised | Reviews | Last checked | Method |
|---|---|---|---|---|---|
| G2 ↗ | 4.6/5 | 92 | 1.1k | 31 Aug 2026 | permitted crawl |
| Capterra ↗ | 4.7/5 | 94 | 2.3k | 31 Aug 2026 | permitted crawl |
AI visibility
How answer engines treat this platform
| Engine | Mention | Recommendation | Citation | Avg position | Queries | Measured |
|---|---|---|---|---|---|---|
| claude sonnet 5 parametric | 25% | 17% | 0% | 2.0 | 12 | 31 Aug 2026 |
Web authority
Citations and independent coverage
- G231 Aug 2026
- Capterra31 Aug 2026
- Trustpilot31 Aug 2026
- Better Business Bureau31 Aug 2026
- MailerLite31 Aug 2026
TOP10 users
What our users report
No published reviews yet. Reviews are moderated before they appear and are never removed at a business's request.
Company information
The facts on file
- Description
- MailerLite is an email marketing and automation platform bundling newsletters, automations, landing pages, a website builder, signup forms, appointment booking and digital-product sales into one subscription. It targets solopreneurs, creators, authors, small businesses and ecommerce stores, with pricing based on subscriber count and send volume rather than feature access. Transactional email is a separate product (MailerSend) billed separately.
- Category
- Email Marketing
- Headquarters
- San Francisco, CA, US (per BBB profile for MailerLite, Inc.)
- Products
- Email marketing campaigns, Marketing automation builder, Website builder with blog, Landing pages (with AI builder), Signup forms and pop-ups, Email verifier, Appointment booking, Digital product and paid newsletter sales, MailerSend (transactional email, separate product)
- Markets
- Solopreneurs, SMB, Creators, E-commerce, Agencies, Enterprise (200K+ subscribers), Nonprofits
- Integrations
- WordPress, Shopify, WooCommerce, Zapier, Canva, ChatGPT, Claude, Google Calendar, Outlook Calendar, Public REST API (developers.mailerlite.com)
- Pricing
- Comfort from $12/month · free tier: Free $0: up to 250 subscribers, 2 seats, 2,500 monthly emails, 3 active automations (max 5 steps), 1 website, 1 landing page, 3 forms, all 3 email editors, community support only pricing page ↗
- Regulatory
- Terms of Use (dated 2026-06-15) require documented recipient consent, non-obscured sender identity, easy unsubscribe without login, removal of addresses after three hard bounces and a named complaints contact. No refunds are given where an account is suspended for anti-spam or Terms violations, and refunds generally only within 30 days of the last transaction. Subscriber limits apply account-wide. A refund policy help page exists but is dated 2025-07-07 and may be stale. No verified evidence of GDPR certification, SOC 2, ISO 27001 or data-residency options was retrievable; corporate entity MailerLite, Inc. has a BBB profile in San Francisco, CA.
- Official website
- https://www.mailerlite.com ↗
- Last verified
- 31 Aug 2026
Compare
Head to head
Category context
- This platform55
- Category leader66
- Category average54
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